http://www.ascend7.com.au/blog/ The latest Blog feeds from www.ascend7.com.au en-us Sat, 27 Feb 2021 02:25:49 +1100 Rocketspark http://www.ascend7.com.au/blog/post/7382/pim-system-transformed-dynamic-engineering-updated-case-study/ We are excited to announce a follow up case study that details how we have helped one of our long term clients, Dynamic Engineering navigate a newly refurbished PIM system. ... Mon, 22 Feb 2021 16:33:24 +1100 http://www.ascend7.com.au/blog/#post7382 http://www.ascend7.com.au/blog/post/7287/free-google-shopping-listings-now-available-in-new-zealand-australia-the-uk-and-more/ As a silver partner to RocketSpark, we are thrilled to announce that Google is offering free Google Shopping listings with a RocketSpark ecommerce website! We highly recommend migrating over to the RocketSpark platform – not only are their website designs modern and user friendly, but now you can drive more sales to your store with Google Shopping.  Benefits of Google shopping  1. The visual aspect of the Google Shopping listings with a photo of the product, title and price is appeal... Wed, 27 Jan 2021 15:52:05 +1100 http://www.ascend7.com.au/blog/#post7287 http://www.ascend7.com.au/blog/post/7264/are-retailers-breaking-up-with-returns-in-2021/ There’s no denying that returns are one of the most expensive parts of the retail industry. Unlike a physical store where the customer can see and feel an item before making a purchase, it is difficult to do this online.  As eCommerce continues its domination due to factors like the COVID-19 pandemic, the rate of returns is rapidly growing alongside it. However, retailers are beginning to come up with new ways of asking their customers to keep their products rather than return them. ... Mon, 18 Jan 2021 16:14:32 +1100 http://www.ascend7.com.au/blog/#post7264 http://www.ascend7.com.au/blog/post/7249/9-ways-to-write-product-descriptions-that-inform-and-persuade-customers/ Writing product descriptions are often overlooked by entrepreneurs and people who run an eCommerce site but should be considered one of the most crucial marketing tools to compel potential buyers to purchase your products/services.  A product description explains what the product is and why it’s worth purchasing – and should supply customers with important information about the product’s features and benefits, so they are persuaded to buy.  However, many marketers and entrepreneu... Mon, 11 Jan 2021 18:00:32 +1100 http://www.ascend7.com.au/blog/#post7249 http://www.ascend7.com.au/blog/post/7215/ascend-7-holiday-hours/ Ascend 7 will have reduced activity and availability over the holiday period. Our office will be closed from noon Wed 23 Dec 2020 until 9am 12 Jan 2020 (AWST). Support will be available for urgent issues by leaving a message on 1300 211 127 or emailing help@ascend7.com... Sat, 19 Dec 2020 17:43:52 +1100 http://www.ascend7.com.au/blog/#post7215 http://www.ascend7.com.au/blog/post/7214/business-catalyst-shutdown/ Adobe's Business Catalyst system was a great platform for meeting small and medium business online  needs, but Adobe has discontinued the platform and slowly wound down support.  Ascend 7 has been working hard over the last 12 months in particular to migrate our old Business Catalyst clients to alternate systems like RocketSpark, SiteGlide and Shopify. During December we encountered the largest and most serious indication (payments unable to be made with valid credit card informat... Sat, 19 Dec 2020 17:11:09 +1100 http://www.ascend7.com.au/blog/#post7214 http://www.ascend7.com.au/blog/post/7205/10-mistakes-to-avoid-when-running-an-ecommerce-store/ Getting into eCommerce has been one of the best educational experiences of your life. The things you learn by actually starting a business would be challenging to find in an MBA or any business course.With that said, you are bound to make mistakes when first starting up your business. Each mistake sets you up to do better in the future, as long as you reflect on what you could have done differently. Here are 10 missteps you can hopefully avoid to succeed even faster.  Mistake 1: R... Mon, 14 Dec 2020 16:06:00 +1100 http://www.ascend7.com.au/blog/#post7205 http://www.ascend7.com.au/blog/post/7061/digitalised-product-information--why-a-pim-solution-is-essential-for-the-new-normal/ PIM (Product Information Management) systems help companies to centralize all their content, improve it, and share it more quickly – distributing it over all the channels of a complex strategy, like printed catalogues, online shops, and marketplaces. There are so many changes in the marketplace and how consumers are now buying their goods and services. Businesses are closing physical stores, moving online, offering free pickup services, providing deliveries. They need to digitalize their catal... Thu, 22 Oct 2020 12:41:20 +1100 http://www.ascend7.com.au/blog/#post7061 http://www.ascend7.com.au/blog/post/7054/product-information-management-case-study/ Check out our latest Case Study that details how we have helped one of our long term clients navigate these tricky times through implementation of a Product Information Management (PIM) system.... Tue, 20 Oct 2020 14:41:07 +1100 http://www.ascend7.com.au/blog/#post7054 http://www.ascend7.com.au/blog/post/7015/ascend-7-becomes-first-australian-sales-layer-partner/ Ascend7 are very excited to become SalesLayer's first Australian partner, further reinforcing our focus on Product Information Management (PIM) systems. We love how easy SalesLayer is to use and the value it adds to businesses struggling to manage all the data, information and assets related to their products. To find out more about what a PIM is see our other blog post - An introduction to a PIM system (Product Information Management). ... Thu, 08 Oct 2020 20:15:00 +1100 http://www.ascend7.com.au/blog/#post7015