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Power Retail has published an article recently about what ecommerce tactics are becoming obsolete - They make an interesting point about busines...
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PIM (Product Information Management) systems help companies to centralize all their content, improve it, and share it more quickly – distributing it over all the channels of a complex strategy, like printed catalogues, online shops, and marketplaces. There are so many chan...
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Professional product photos sell products online

We have all been to online shops that have a limited number of poor images that don't help sell the product.  Often they are the same as every business selling those products.  Sometimes there is only one grainy image that doesn't properly show the product. And gue...
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Writing Great Product Copy

September 3, 2020
Great Product Copy (the words that describe your products) is critical to the success of any online shop or ecommerce channel.   There are various reasons why you should put some effort into your product copy, which include: attracting visitors to the product page throu...
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